Logo Modernism
This fantastic new book by Jens Müller; 'Logo Modernism', recently caught my eye and is now at the top of my Christmas list! Published by Taschen the book features approximately 6000 trademarks/logo's, focusing on the forty-year period between 1940 to 1980. Whist reading through the design press, this fantastic new book by Jens Müller; 'Logo Modernism', caught my eye and is now at the top of my Christmas list! Published by Taschen the book features approximately 6000 trademarks/logo's, focusing on the forty-year period between 1940 to 1980, a time where Paul Rand, Soul Bass and Massimo Vignelli were changing the industry with their modernist approach to corporate identity. The book is divided into three chapters; geometric, effect, and typographic and then broken down further into sub divisions for style and form. The book is set in three languages English, French and German and is available for pre-order through Amazon.com or the publisher Taschen , with the ...